Informatizing

We help companies create and deliver valuable information to researchers in the scientific community through a process we refer to as Informatizing™. Researchers are tired of reading websites full of press releases, corporate earnings commentaries, and blatant product chatter. Can you blame them?

Informatizing

in-for-ma-tise verb [trans.]

  • Describe or draw attention to a product, service, or event to people who care
  • To market in a manner that is no longer considered advertising, but rather an exchange of useful information with those who want to hear what you’re saying
Informatizing™  on EpiGenie creates awareness of your products, services, and institutional knowledge without using annoying banners or other lame tactics that distract from what really matters most–content. Content that helps researchers and other enthusiasts stay in touch with the field and learn more about what tools and approaches can help them succeed at the bench.

Content marketing takes more effort than just leasing you “real estate” on our site for your blinking animated GIFs. The good news is that it works and we handle everything for you, so you can spend your time on more pressing matters like life outside of the office.

Want to Get Started?

Great. We offer a variety of ways to fine tune your Informatizing™ game on EpiGenie so drop us a line with your key info below and we’ll follow up right away and plan your path to product stardom.